A "Press Coverage" page on your academic website can be a powerful way to showcase the broader impact of your work and highlight its relevance to the public. It provides a platform to share media mentions, interviews, and news articles that feature your research or expertise, demonstrating the reach of your scholarship beyond academia.
What is a Press Coverage Page?
This page serves as a curated collection of media appearances and news stories that relate to your work. It can include links to articles, videos, podcasts, and other media where your research has been featured or where you have been interviewed as an expert.
Why Include It?
Demonstrate Public Relevance: Showcases the broader impact of your research and its relevance to society.
Enhance Visibility: Increases the visibility of your work to a wider audience beyond academia.
Build Credibility: Media coverage can enhance your credibility and establish you as a recognized expert in your field.
Attract Opportunities: Media attention can lead to new opportunities for collaboration, public speaking engagements, or consulting work.
Content of the Page
Media Mentions: Include links to articles, blog posts, or online news stories that mention your research or quote you as an expert.
Interviews: Share links to interviews you have given, whether in print, online, radio, or television.
Press Releases: If your institution has issued press releases about your work, include links to those releases.
Multimedia: Embed videos or audio recordings of your media appearances.
Contextualization: Provide brief summaries or introductions to each media mention to provide context for the coverage.
Effective Use of the Page
Organize Chronologically: Present your press coverage in reverse chronological order, starting with the most recent.
Use Clear Formatting: Employ headings, subheadings, and consistent formatting to enhance readability.
Highlight Key Coverage: Consider using bold or italics to emphasize major media outlets or particularly impactful coverage.
Keep it Updated: Add new press coverage as it becomes available to maintain an up-to-date record of your media appearances.
Similar Pages
Publications Page: Provides links to your scholarly publications, which may be related to the press coverage.
News or Blog: If you maintain a news section or blog on your website, you can cross-link to relevant press coverage.
Other Topics to Consider
Public Engagement: If you are actively involved in public engagement activities, consider adding a separate page to highlight those efforts.
Social Media: Link to your social media accounts where you share your media appearances and engage with the public.
Contact Information: Provide contact information for media inquiries.